Golf has always been a game of privilege. For HBCU golfers, one of the biggest obstacles isn’t talent—it’s affording a plane ticket.
That’s where United Airlines & PGA come in. They tasked us to tell the world about their partnership to provide HBCUs with air travel funds.
So we told it through a triumphant, bold and celebratory rally cry from the perspective of real HBCU Black golfers.
But sometimes the best way to be an ally is to take a step back & let someone tell their own story.
So in our Director’s Cut, these young, talented, Black golfers shared theirs.
“If you finished the sentence “golf is…” in your own words, what would you say?”